Google Adsense

Posted by admin on Jul 25th, 2009 and filed under Advertisers. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.

Google Adsense
Google Adsense

Agenda : Our agenda of this post is to tell you about one of the best advertiser network “Google Adsense”.  It will cover basics about Adsense and also i will tell you  how to use google adsense for better results and ofcourse it’s positive side as well as negative.

What is Google  Adsense:

Most of you know as Google Adsense is the largest online advertising network  owned by Google. AdSense allows you to paste a small amount of code on your blog pages. This piece of code reads various on page and off page topics to determine what the page is all about. Now automatically AdSense will serve relevant ads . AdSense allows you to split the ad revenue from these ads with Google. If AdSense can not determine what the page is about they will place public service announcement ads or alternate ads of your choice.

Why Adsense is the BEST:

First of all as i said earlier, Google Adsense put relevent ads on your pages which attract more viewers. It results into high Click Thorough Rates (CTR). Google Adsense’s Pay Per Click (PPC) is also not very low.

Google Adesene – How to:

Go to https://www.google.com/adsense/g-app-single-1 and fill the registration form.  Google Adsense will review it and depending on their terms and condition they approve or disapprove your membership request. This process may take 2-3 days so be patient.

Registration is done: Now what ?

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When you login to your publisher account the first thing you will notice is everything is well organized and everything is where you want it to be. Google AdSense has the best publisher interface I have ever seen, it is simple, usefull and full of features which make the process of ad placement, monitoring the statistics and tracking your payments status incredibly simple and easy. You can easyly create customizable reports, e-mail specific reports daily, weekly or monthly. The payment history is just amazing, there is all the information you need. Google AdSense offers payments by check or by EFT (Electroic Funds Transfer available for certain countries only). Payments are made on a NET 30 basis and one thing is for sure, they always pay on time.

Their reporting system is beautiful: you can create up to 200 “channels” for every ad or for every page that Google AdSense ads run on. On the admin portal itself, you can create one-click custom reports or choose from an array of canned reports already available.

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How much you can earn:

The payoff per click varies widely depending on what each advertiser decides to offer, based on the profitability of their products and their expected conversion rate (percentage of clicks that deliver a sale).

Google is not saying what the average payoff is, but my own experience after one month of running the program shows an average payoff of $0.63 per click. We have seen clicks paying as little as $0.02 and as much as $3.00.

So, just for the sake of giving an example, lets say that your site receives 1,000 page views per day. If the 2% click-through rate and $0.6 payoff per click that I have observed on my site holds true for your site as well, in a 30-day month you can expect to make:

1,000 x 30 x 2% x

$0.6 = $360

Not enough to get rich, but a nice extra income nevertheless, that you can use to pay for your domain name and hosting costs, and then some.

Is Adsense the Ultimate Solution for your needs:

This is the big question, and nobody has a definite answer yet.

On the downside:

  1. The program will most likely face strong competition from other search engines in the near future.
  2. The proliferation of text based ads could make users “text-ad blind” the same way as they have already become “banner-ad blind”, causing click-through rates to drop.

Tip 1 ! Promote your adsense website page by page, not as a whole. Each page has the potential to get more clicks with Google Adsense if promoted properly Be sure to optimize every page of your website for your Google ads.

Tip 2 ! Don’t try to manipulate Adsense, they will catch you if you do anything which violates their terms and conditions. Your account  will be banned forever.

If you haven’t tried Google Adsense then try it now and ask if you need any kind of advise or help. You are invited to discuss more about Adsense’s downsides and upsides here. Let me know if this post or the entire blog can be improved in one way or another, your suggestions are priceless !!

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Google Adsense

18 Responses for “Google Adsense”

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    Hi there,
    Where are you from? Is it a secret? :)
    Thanks

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